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angielski
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a person who buys goods, products and services for their own use, not for business use or to resell |
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consumer |
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when an organisation helps its customers by answering their questions and listening to their complaints, giving them advice on using a particular product or service, providing a good quality product, etc. |
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customer service |
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the group of people or companies who regularly use a company's services or buy its products |
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(aspirational) base of clients |
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an increase in size, amount or degree |
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growth |
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"a sector of a brand which consists with perfumes" |
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fragrances |
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to make something bigger or longer, or to increase its range |
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extend |
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to cause something to lose its importance or value |
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devalued |
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if a company or investor ventures into an area of business or investment, they become ivolved in it for the first time |
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venture into |
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someone who pays for services or advice from a professional person or organisation |
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client |
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to use the same brand name for a new type of goods that is similar in some wat to the original goods sold under the brand name |
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extend a brand ALBO stretch a brand |
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relating to something that is most important to a person, company, etc. |
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core |
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the business that makes the most money for a company and that is considered to be its most important and central one |
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core business |
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a principle that you consider to be very important, and which affects all aspects of what you do |
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core value |
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when customers are interested in a product or company and feel that they have a connection or relationship with that company |
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customer engagement |
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someone, especially someone famous, whom a company pays to use their products and make people more aware of the brand, for example whether they think it is good or poor quality, cheap or expensive, fashionable or old-fashioned. etc. |
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brand ambassador |
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all the people who buy or use a particular product |
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consumer base |
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the degree to which people know about a particular brand |
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brand awareness |
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OK, let's ............ this business, and.. |
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venture into |
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a person or organisation that buys goods or services from a shop or company |
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customer |
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the collection of ideas and beliefs that people have about a brand, for example whether they think it is poor or good quality, cheap or expensive, fashionable or old-fashioned, etc. |
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brand image |
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